San Diego, CA (February 26, 2013) – Welk Resorts, a well-established leader in the vacation ownership industry, announced plans to expand their vacation ownership properties into Breckenridge, Co.
“The opportunity to open in the beautiful Alpine town of Breckenridge will not only provide additional value to our owners and guests who enjoy the Welk family of resorts, but also provide a unique experience for world-class skiing in the winter and unparalleled beauty and activity in the summer months for Welk’s new resort property” said Michael Gehrig, President of Sales and Marketing.
“With most of our existing 44,000 owners residing in the Western U.S. and Missouri, Colorado is the ideal ski resort location to add to our Welk family of resorts.”
This is an exciting time for our company, and even more so for our family of owners, as we begin the process of establishing our beautiful new property in Breckenridge.”
Welk Resorts closed escrow in late January 2013 on 6.5 acres of land on the Blue River in Breckenridge. The new resort will consist of 126 luxurious units, in a mix of one- bedroom, one-bathroom suites, large one-bedroom, one-bathroom villas and deluxe two-bedroom, two-bathroom villas, each with a kitchen, living room, dining area, balcony or patio and fireplace. It will also house a Preview and Meetings Center, lobby, housekeeping and maintenance facility as well as employee housing. Plans are still being designed to include an owners lounge, state-of-the-art fitness center, game room, movie room, indoor/outdoor pool, Jacuzzi, fire-pits and BBQ areas.
The property is framed by mountains, including views of the Breckenridge ski area. Shuttle service provided by Welk Resorts will connect guests to the base of the mountain – a five minute drive away. It is also on the bicycle path connecting Breckenridge with Vail, Colorado. This location on the Blue River is a favorite fly-fishing spot.
“To me the Rocky Mountain experience is breath-taking – the beauty and majesty of the mountains combined with the kindness, hospitality and warmth of the people of Breckenridge makes this a tremendous opportunity for Welk Resorts. Vail Resorts operates one of Colorado’s best ski areas at Breckenridge, and the expansion plans for the mountain are impressive” says Jon Fredricks, President of Welk Resorts.
The Breckenridge property will join the the resort portfolio that includes Welk Resorts San Diego, Welk Resorts Branson, Welk Resorts Desert Oasis and Welk Resorts Sirena Del Mar, Cabo San Lucas.
About Welk Resorts
Founded in 1955 by the late entertainment icon Lawrence Welk, Welk Resorts is one of the most respected independent brands in the vacation ownership industry today. Welk remains a privately held, family-owned company led by President Jon Fredricks, who is the grandson of the late Lawrence Welk.
Fredricks has established the Welk Resort group of properties as top vacation destinations. With more than 20 years of experience in hospitality, real estate and finance, he has helped the company realize unprecedented growth by fostering profitable expansion projects and internal corporate growth. The company has developed and/or operated more than 1,100 luxury vacation units, villas and hotel rooms in San Diego; Maui, Hawaii; the Palm Desert area; Branson, Missouri; and Cabo San Lucas. The corporate offices are located in San Marcos, California.
The mission of the company “Our family creates vacation memories to cherish for a lifetime” is reflective of the strong company values, which promote both tradition and family. This mission and commitment to guest and owner service and resort quality has led Welk Resorts to be among the highest rated resorts internationally by owners and guests. Trip Advisor ranked Welk Resorts Sirena Del Mar a Top 25 Resort in Mexico in 2012.
Director of Resort Marketing
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8860 Lawrence Welk Drive, Escondido, CA 92026
Tags: press release